More powerful than a classical test
1- Neuroscience identified where odors are turned
into long-term memories
2- More memories are old and pleasant,
more addiction to a fragrance is high.
1- Our experience in consumer insight
Hypnosurvey is designed by Artenice, the consumer insight specialist in most significant market places in the world like Europ, USA, Asia, south america and middle east.
2- Protocols designed to compare classical answers and under hypnosis
Questions are asked to consumers when they are under hypnosis and when they are conscious. So, hypnosurvey users have 2 understanding levels.
3- Quali & quanti tests
Hypnosurvey tests increased understanding the perception of a fragrance, a shampoo, a laundry detergent, a yoghurt,.. with rich and powerful verbatim compared with classical qualitative tests.